Affiliate Marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.
With the advent of Internet Marketing came the advent of Affiliate Marketing. An Affiliate Platform is an online marketplace where Advertisers come into contact with millions of Publishers to assist with the Advertiser’s marketing efforts. Advertisers pay on a performance basis (per order, call, install etc.), via a 3rd party platform who serves as a layer of security/transparency for all parties playing in the marketplace.
Some companies are well positioned for Affiliate at launch. Nearly all companies, however, can benefit from a well-managed Affiliate Campaign, as it attracts traffic they would have trouble buying direct via larger publishers, and helps provides additional touch points for online marketing efforts.
Whether its via Influencer, Non-Incentivized, Coupon, or Incentivized traffic etc. 565 Media can be of assistance in helping select your Affiliate Marketplace/Platform, getting setup, creating your offer/guidelines, helping attract publishers to scale your sales cost-effectively online.